AMARILLO, TEXAS -- ProNews 7 wondered what effects the $3 million loss due to last week's storm, combined with low beef prices, are having on the cattle industry.

Texas Cattle Feeders Association (TCFA) officials told Pronews 7 the industry is suffering, and the loss of 3,500 cattle because of the blizzard is just an added stress.

"We're all suffering as an effect of the economic downturn and that has a ripple effect on the cattle industry. But in terms of the bigger numbers, beef supply and demand continues to be strong," said TCFA vice president Ben Weinheimer.

Weinheimer said even though the industry is struggling, cattlemen are working hard to make sure that quality and quantity are the same.